WE ARE BCU WORKS
Using powerful analytics, BCU guides Small Businesses by determining 3 things; where you are now, where you want to be and how you’re going to get there. We begin with an in-depth analysis of your market niche, your competitive array and your website. This provides us a starting to point to review your brand “look/feel”, Google analytics and overall strength in SEO ratings. From there, we customize your plan to guarantee the wanted results.
BCU loves Small Businesses. We’ve worked for Small Businesses for years, launched Small Businesses from the beginning and consulted Small Businesses forever. Not least, we are a Small Business ourselves. Using a variety of products, tools and metrics, we offer in-depth analysis and step-by-step action plans for business owners to prosper and grow.
- HTML/CSS 100%
- GRAPHIC DESIGN 100%
- ONLINE MARKETING 100%
- CONSULTING 100%
Meet our team
Full of talent and creatives
“As a world-class strategist, I am the liaison between BCU and your company, customizing a big picture vision into a blueprint for solid, actionable results.” BCU, knows how to; “explode a brand, a concept and/or an idea” for market success, relevancy to the audience & exposure. Debbie just gets it and makes sure her team does too.
I am a Los Angeles based commercial photographer and graphic designer. I see things differently than other photographers, I shoot with the end-result in mind, As a 25-year Graphics professional, I have a unique perspective when it comes to image creation. This website is a peek into my visual world.
One Palm Marketing merged with a skilled team of 7 developers and designers. The team has focused on user experience and ease of use in every aspect of online marketing. Beautiful and easy to understand web development, straightforward Social Media strategies, and a full-proof system to manage and market your reviews.
Visual design focuses on the aesthetics of any type of design and its related materials by strategically implementing images, colors, fonts, and other elements. A successful visual design does not take away from the content described. Instead, it enhances it by engaging users and helping to build trust and interest in the brand. a Visual designer designs for a variety of platforms, which may include brochures, magazines, marketing collateral, Internet and intranet sites, games, movies, kiosks and wearables. In short, they create the concepts, artwork and layouts for printed and digital projects based on creative briefs and client meetings. Visual design is used to reinforce a brand’s style or voice through visual touchpoints.
- Work within brand guidelines to create layouts that reinforce a brand’s style
- Analyze your market
- Get to know your customers
The better you know your market, the better you know your target audience, the easier it is to position yourself to give customers what they’re looking for.
A logo is one of the most important part of a company’s brand identity. With its use on every advertising and branding material, a logo is something customers going to remember you
Website structure should be organic,responsive-design,quick to load,social-friendly, and secure. There are mainly three aspects for site structuring: Site Navigation, Internal Linking, and URL structuring.
Clicks kills marketing ads….Less Clicks equal more conversions; taking your website traffic into the proper channels that benefit their search. Google has taught us how to deliver quality content and the ability to convert your traffic into loyal customers/clients.
Is your website technologically up to date, appealing to your target audience and easy to navigate? Does it coordinate seamlessly with your Internet and social media marketing? Does it include compelling calls-to-action that motivate visitors to act? BCU works with a team of top-notch talents in the design and development of custom websites. Here we employ a strategic marketing approach to attract target markets, increase conversion rates, build brand awareness, create lead generation and deliver return on investment.
- Smart, flexible, and future-proof — with the right balance of brilliant design and clean functionality
- Unlimited design revisions with every custom website project
- Built with the latest search engine optimization tactics baked in
- Custom in-depth reporting and time tracking so you can easily monitor your ROI
If you were to read a newspaper headline about your business, what would it say? This is the first question we ask new clients; the answer we then Sketch!
Well-formed code is easier to maintain. You might know what’s going on today, but what about a year from now? Taking the time to give structure to your work will save you tons of time later on.
Website Testing is a must for every website owner. If you want to increase site sales, signups, and conversions, you need to test thoroughly.
The main purpose of the launch, beyond getting maximum traffic and engagement, is to truly establish your company and your brand as a new authority in the niche that you’re entering—one worth paying attention to.
What exactly does “branding” mean? Simply put, a brand is a company’s promise to their customers, stakeholders and employees. It’s a created feeling when interacting with a brand and a visual image in the eye of the customer. The purpose of branding is to simply and easily help your customers understand what you offer and how you’re different. It is a company’s unique selling proposition, people’s perception & experience with a business that is communicated visually & verbally. The foundation of any brand is a company’s logo; followed closely by a company’s color palette, messaging, website, packaging and communication materials. To brand your company we:
- Analyze your market
- Get to know your customers
- Give your customers what they want…and more
- Track and evaluate your efforts
The foundation for building your brand, is to determine the targeted audience that you’ll be focusing on. When brand building, keep in mind who exactly you are trying to reach.
The most basic (and arguably the most important piece) of brand building, is the creation of your company logo and tagline. Be willing to invest the time and money to create something exceptional.
Your brand should be visible and reflected in everything that your customer sees (and doesn’t see). When you design your website; incorporate your voice, message, and personality into content.
Integrate your brand into every aspect of customer experience: from your storefront, to your website, to your personal interactions. A brand is a story always being told.
Online Marketing can make or break a local business; more important than getting on the front page of the search engines; is to stay there…our team does the perfect job in showing you exactly how to rank for keywords and how to make those local keywords stick forever. Most importantly, driving traffic is the first step but optimizing the rate in which visitors convert is the true value metric . Our methodology follows a full funnel approach to marketing from click to conversion.
- Incentivize with coupons, discounts, products or some other draw to get persons to subscribe to your list.
- Increase brand awareness and traffic thru a Social Posting Balance.
- Retargeting, in which you are able to target people who have visited your site.
- Write Search-Friendly titles and descriptions that convert traffic to customers.
It all begins with words typed into a search box. Keyword research is something we take very serious; as it is one of the most important and high return factors for your online presence.
Content that is engaging, answers an industry problem, adds to local community, offers a reason to take action & most importantly is well-written.
Conversion Rate Optimization – Whatever it is you want your visitors to do, this action is what we are going to measure and what BCU is looking to optimize.
BCU will know how your content is performing, who’s visiting your website, and how you can engage your traffic so they’ll return.
Meet our great partners
We build trust trough delivering great products
OUR VERY SATISFIED CLIENTS
STRIVE FOR YOUR SATISFACTION
COLLABORATE WITH US ON YOUR NEXT PROJECT
“We Love Talking Local Search, Branding Ideas, SEO, and Online Marketing”